Purpose Finding: Only solve problems you need to

Brian Williamson has commented that although “problem-solving is important and good when you are stuck. I’m convinced we are in need of some more purpose finding.” I agree and finding purpose manifests in several places in my approach.
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Two Heads are Better Than One

My problem was how to transport my hot black Americano to work in a bumpy taxi without the coffee slopping out of the cup, making a mess in the taxi and burning me. Generally I believe in sharing. When I’ve got an insoluble problem I’ve found it even more important to share. Somebody (else) has the answer. And in this case a quick brainstorm with a colleague gave me a simple solution.
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What do you do when the business imposes an arbitrary deadline?

My business stakeholders wanted the product launch to align with a major event in the political calendar – happens to have been the state opening of British parliament. The product was all about politics so launching simultaneously with a major political event made perfect sense to the business folk. The trouble was that this was just an arbitrary date as far as the development team was concerned. What do you do when the business imposes an arbitrary deadline?
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