Private equity firms live and breathe value creation — it’s how they make their money. But they’re not the only ones who should care. Every business leader should be thinking about value creation. Yet, surprisingly, many aren’t.
So what is it? Why does it matter? The short answer: the most successful businesses understand how to build, scale, and sustain growth by deliberately creating value — for customers, employees, shareholders, and more. If you’re not focused on it, you’re leaving opportunity (and probably money) on the table.
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